The United Nations proclaimed the year 2001 as the United Nations Year of "Dialogue among Civilizations". 

In August 1999, postal administration of the Islamic Republic of Iran proposed to the Universal Postal Union to organise an international stamp-design competition for a common design to promote the Year of "Dialogue among Civilizations". As a result, the UPU invited all interested countries to organize a nation-wide competition for the design of the stamp and submit the winning design to the International Bureau (IB).

Among the submitted designs from 28 participating countries, top four finalists from India, the Islamic Republic of Iran, Poland and Slovenia were selected at the UPU headquarters in Switzerland by an international jury that included a Swiss designer and a Swiss artist, a representative from the Swiss National Federation of Philately, a representative of the Swiss Post Office, a representative from the United nations and a representative from the Government of the Islamic Republic of Iran. 

The winner was chosen at the general meeting of the World Association for the Development of Philately, held in Madrid in October 2000 during the ESPAŃA 2000. The winning design made by Urška Golob from Slovenia is a simple drawing of children in a communication circle around the world. The children represent the four main races of the world. 



Through the use of a letter, parcel, telephone and computer, the design emphasises the importance of communication among people. While at the same time highlights the role of the post. More than 60 countries have used the winning design to issue a postage stamp commemorating the UN Year of Dialogue among Civilizations